SEO, Social Sharing, and Readability Step 1: Open SEO Control Open SEO Control to see sitewide indexing health and content gaps. Start with real errors such as missing titles, descriptions, canonicals, or social images. Step 2: Write Useful Metadata Give each important page a specific search title and description that match its visible purpose. Avoid stuffing repeated phrases that make the result harder to understand. Step 3: Set Social and Schema Choose a clear social image and accurate alternative text. Select schema that describes the real page, business, product, article, event, or service rather than forcing a generic type. Step 4: Review Before Indexing Check readability, links, canonical URL, robots settings, sitemap coverage, and structured data. Keep drafts and staging pages out of search until the content is ready.